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A little over a year ago, four new partners joined Scacs, a group of young people who have been working at the agency for some time, so not only do they have extensive experience in the sector, that they also bring a new future-oriented vision of communication. They are David Sambola, Jordi Cabanes, Luis Reina and Oriol Bertran. These new partners, along with Carlos Mor, are the agency’s current executives. However, teamwork is fundamental in any project. Fortunately for you, Scacs has a team that is truly passionate about their jobs. They are Agnés Castell, Beatriz Guaza, J. J. Vico, Laura Costero, Nuria Arribas, Oscar Gasch, Pitus Andreu, Raquel García, Raquel Guerra, Sandra Oriol, Silvia Ropero and Susana Lafora.
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Agnès Castell, Planificadora de Mitjans
I’vebeenworkingatSCACSasamediaplannersince2007.IstudiedadvertisingandpublicrelationsattheURLtofurthermyeducation.IwenttoCardiffforoneyearandstudiedattheUniversityofCardiff.Iconsidermyselfalively,enthusiasticperson;Idon’tlikeliesormanipulation,soIalwaystrytobetransparentineverythingIdoandwitheveryonearoundme.Iwouldn’tknowhowtolivewithoutmusic;everysinglemomentofmylifeisaccompaniedbyasoundtrackthatIrecallandthathelpsmetorelivespecialmoments.Igomadforagreatdinnerandagoodwine.Myfavouritecolourisblue,andyes,I’mabithyperactive,butwhat’swrongwiththat?
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Bea Guaza, Administració
I work in administration, but since I’ve got a degree in first aid and practise yoga, at Scacs I’m much more: the one who knows how to give massages, the one who alleviates headaches, the one who notices when someone is missing something or has too much of something. I’m told I’m the mother of Scacs. So why not? I like that role.
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Carlos Mor, Vicepresident Executiu
Running, jogging, trekking, biking, skiing. As easy as it is to say run, ride a bicycle, climb or ski. Luckily, no one has coined the word “lovenaturing” for the passion that people like me who love everything in nature. For the time being, at least.
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David Sambola, Conseller Delegat
I believe in talent, effort and perseverance. In listening and in learning. In the family, in respect and in giving more than in receiving. In Barça, in music, in a great meal, and in staying around the table afterwards for a long talk.
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J. J. Vico, Director de Mitjans
Hello. Click. I’m JJ Vico. Click. Advertising executive since 1981. Click. I’ve been Media Director at SCACS for 15 years. Click. The new technologies. Click. And changes in the market. Click. Are my daily challenge. Click. I love sailing. Click. Fishing. Click. Deep-sea fishing. Click. Travelling. Click. And reading. Click. Ah, and I’m a sports photographer. Click. At weekend. Click. I’ve published more than 50,000 of my photos on www.fotosjjvicoateltismo.com. Click. And next year. Click. I hope to publish. Click. My first book. Click.
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Jordi Cabanes, Director Creatiu
Once upon a time
there was a good little wolf
that mistreated all the lambs.
And there was also
an evil prince,
a lovely witch
and an honest pirate.
All of things
existed once upon a time,
when I dreamed
of opposite world.
J. A. Goytisolo
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Laura Costero, Executiva de Comptes
I don’t care how, but I do care why.
I don’t care when, but I do care what happened.
I don’t care where as long as there is somewhere.
I don’t care about what, but I do care about with whom.
Shall we begin?
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Luis Reina, Director Creatiu Executiu
1. A robot should not harm a human being or, through his inaction, let a human suffer harm.
2. A robot should obey the orders it is given by a human being, unless these orders run counter to Law One.
3. A robot should protect its own existence, as long as this protection does not enter into conflict with Laws One or Two.
Isaac Asimov
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Núria Arribas, Cap de Producció
Hello. I’m Núria, the head of the Production Department at SCACS. I’m also in charge of ensuring that your projects come to fruition on paper. In addition to grammage, UVIs, dies and cromalines, I could also talk to you about the sea, about reading, travel, family and friends. From the entire Pantone range of colours, I’ll stick with green.
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Oriol Bertran, Director General
A fan, almost a fanatic, about the news, especially politics (sounds strange, doesn’t it?). Avid reader of online newspapers, and in general a remorseless reader of anything that falls into my hands. Curiosity has the best of me. Stubborn with anything related to digital communication.
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Oscar Gasch, Supervisor de Comptes
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Pitus Andreu, Creatiu
I believe in the infinite power of small things. And especially in the power of these 27 tiny things: a, b, c, d, e, f, g, h, i, j, k, l, m, n, ñ, o, p, q, r, s, t, u, v, w, x, y and z. Get to know them, love them, treat them with a bit of affection, and just like the genie inside the lamp, they’ll do whatever you want for you.
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Raquel Garcia, Executiva de Comptes
House soufflé
Ingredients:
1 kg of motivation + 1 kg of positive energy + 1 l of initiative, eagerness and interest + 500 g of proactiveness + 450 g of empathy + 5 kg of patience + lots of organisation + a dash of common sense + 2 cups of smiles. Directions: Mix motivation and positive energy. Then add initiative, eagerness and interest. Macerate. Stir in proactiveness and empathy and blend well. Stuff with organisation and patience. Sprinkle with common sense. Season with smiles.
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Raquel Guerra, Recepció
Hello. I’m Raquel Guerra. If you decide to pay us a visit or phone us or send us an email, whatever you like, we’ll meet. Because, if you will, I’m the point of departure. The one who distributes the game. The face of the voice on the other end of the line. And regarding extremes, I’d like to say that I don’t like them. Not at all. Because an extreme always leads to an end. If I’ve learnt anything in these 34 years, it’s that a smile is a very good beginning. And as you know, what begins well...
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Sandra Oriol, Art
On the toolbar on your left you’ll find the “ellipse” tool, otherwise known as the “loop”.
Click on it and drag the cursor along the screen as you press the UPPERCASE key.
To finish, choose the form and click on the black in the “samples” menu.
Finally, apple + S (command +S for PC users).
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Silvia Ropero, Creativa
Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Aenean commodo ligula eget dolor. Aenean massa. Cum sociis natoque penatibus et magnis dis parturient montes, nascetur ridiculus mus. Donec quam felis, ultricies nec, pellentesque eu, pretium quis, sem. Nulla consequat massa quis enim. Donec pede justo, fringilla vel, aliquet nec, vulputate eget, arcu. In enim justo, rhoncus ut, imperdiet a, venenatis vitae, justo. Nullam dictum felis eu pede mollis pretium. Integer tincidunt. Cras dapibus. Vivamus elementum semper nisi.
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Susana Lafora, Directora d'Art
SSSSSSSSSSSSSSSSSSSSSSSSSSSSSSSSSSS
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SILENCE, I LOVE TO WORK IN SILENCE.
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